Global Insider Talks
Jun 12, 2022
In this episode of Global Insider Talks, we spoke with Dixon Soh, international lawyer, mediator, and intellectual property expert about the importance of having an IP strategy, protecting your intangible assets globally, and other topics including:
- Global IP regulations and getting your IP strategy “right” from the start
- IP protections during the R&D phase while also attracting investors
- Focusing on revenues and simultaneously protecting your IP
Protecting your intangible assets is critical to the success of your business.
How do you develop the right IP strategy for your company? Our COO, Jeff Smith, spoke with Singapore-based IP attorney, Dixon Soh, about how to develop your “IP Footprint” and protect your valuable intangible assets when doing business globally.
We condensed a few highlights from the interview and are proud to share them with you.
Here’s more on how to navigate the complexities of protecting your company’s intellectual property:
Global IP regulations, local protections, and forming your IP strategy “right” from the start (1:19)
While the World IP Organization (WIPO) is a global agency that reviews global IP collaboration and growth, IP protection remains local. Companies must look beyond their home market and be mindful of their global “IP Footprint.” Be sure to seek help from local IP experts.
How does a company ensure they are protecting their assets during the R&D phase while also gaining interest from investors? (1:27)
Companies must balance protecting their assets during the R&D process with attracting attention from investors. One way is to use “trade secrets” and other types of patents to protect the various components of your product.
How does a company focus on growing global revenue while also protecting its intangible assets? (1:34)
While it’s critical for a company to protect IP in their primary market, filing patents in multiple markets is often cost-prohibitive at the start. Executives should consider their business plan and expansion strategy for years 1 and 2, and protect their assets in key growth markets first.
